Realizing that no two clients or campaigns are the same, Mass offers unique insight and sound media recommendations that are custom-built solutions designed to achieve clients’ marketing objectives. The process includes a rigorous, disciplined approach that delivers results.
Our Strategic Marketing and Media Planning team is a media-neutral planning resource. The team is responsible for developing comprehensive business and consumer marketing strategies, and then creating tactical media plans to seamlessly execute the strategy.
Media Buying & PR
Whether you’re advertising by TV, radio, print, or other media, We can assist, negotiate and execute media buying effectively.
Available Media Channels:
- Local & International TV
- Local & International Radio
Choosing the right media is the most important part of your advertising campaign. With hundreds of media options available we can help to choose the most effective one for your company and product.
Market Study & Research
A strong business plan requires going beyond intuition and experience, and supporting your idea with fact-based market research. Investors need to have confidence in your understanding of the market, so don’t let yourself down by skimping on research.
- Competitive Analysis: You know you have competitors, but what do you know about them? This section of your plan needs to include an analysis of your key competitors, how they market their services/products, how they differentiate themselves in their marketing efforts, and what kind of market share they possess. We can help you with competitive intelligence for both national and international companies.